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Browsing by Subject "Quality Function Deployment, SERVQUAL, Hotel Service Design, Hotel of Quality."

Browsing by Subject "Quality Function Deployment, SERVQUAL, Hotel Service Design, Hotel of Quality."

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  • A QFD and Servqual Approach to Hotel Service Design 
    Masoudi, Ali ; KAPUCUGİL, AYSUN (Dokuz Eylül Üniversitesi İşletme Fakültesi, 2008)
    Current challenges facing the hotel service providers, such as "high customer demands on quality", "increasing competition for high customer satisfaction" and "the demand for full services", are directly related to better ...